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Helping Young Campers Keep Their Digital Footprint Clean


This summer, four of our TELUS WISE (Wise Internet and Smartphone Education) Ambassadors hosted TELUS WISE footprint sessions at Salvation Army’s Camp Sunrise in Gibsons, British Columbia. Camp Sunrise gives high-risk children between the ages of 7 and 18 a safe and welcoming camp experience, promoting healthy relationships and fostering self-esteem.

Ambassadors Bart Green and William Serrano present with Constable Kevin Shepherd

Ambassadors Bart Green and William Serrano present with Constable Kevin Shepherd

The TELUS WISE Ambassadors teamed up with the BC Royal Canadian Mounted Police (RCMP) to talk about the TELUS WISE footprint, a program that teaches tweens and teens how to keep their digital footprint clean. The Ambassadors spoke to 600 campers in different age groups – 6 to 9 year-olds, 10 to 12 year-olds and teens aged 13 and older. “This was a challenge because you have to adapt your message to the three different audiences to capture – and hold – their attention,” explains Ambassador William Serrano. “At the same time, it was fun thinking about how to change the presentation to ensure it was engaging.”

Although the campers were much more tech savvy than the Ambassadors had originally expected, they were not as familiar with the laws that govern the Internet, particularly as they relate to downloading music and movies. Most of the campers didn’t know that it is illegal to download media off the Internet without paying. Our Ambassadors also taught the campers that everything they do online is tracked by their Internet Service Provider and that the police can access the information, if necessary, with a warrant. “A good portion of the population isn’t aware of these things and they were shocked to learn that doing such a thing was illegal,” says Ambassador Jerrick Nordlee. “That’s where TELUS WISE comes in.”

The sessions were a great experience, both for the Ambassadors and the campers, as they were both able to learn from one another. Ambassador Kofi Asare-Baffour adds: “I was one of these disadvantaged children 20 years ago. I believe that sometimes a discussion like the one we had in our TELUS WISE session can have a positive, long-lasting impact on a young person’s life and because of this, I make time to volunteer.”

TELUS WISE was created to educate Canadian Families on Internet and smartphone safety to help keep families safer from online criminal activity, such as financial fraud and cyberbullying. This program is available to Canadian adults, parents, community and sports groups, educators and kids. The TELUS WISE program has been endorsed by the Canadian Association of Chiefs of Police.

If you would like to book a TELUS WISE session for adults or a TELUS WISE footprint session for kids, feel free to contact us at wise@telus.com.