July is Cellphone Courtesy Month – so #KeepItInYourPants

In honour of Cellphone Courtesy Month, TELUS decided that it’s time we took some action and gave the community a rally cry for better cellphone etiquette. Professional etiquette coach, Jacqueline Whitmore designated July as Cellphone Courtesy Month back in 2002 to help educate the public on better cellphone etiquette.

While we’re enablers of technology and connectivity, at TELUS we believe it’s more important than ever to encourage our customers and communities to be mindful of their cellphone etiquette and respect our surroundings.

We’ve all been guilty of bad cellphone behaviour – you know, “meeting up” with friends for dinner except you spent the few hours catching up with your phone instead or texting while walking just missing that telephone pole (or not ;)). Sort of reminds you of this, doesn’t it?


This month, we’ve gone to places where bad habits exist – from the coffee shop checkout lines, trains, side-walks, restaurants and even public washrooms.


The message was loud and clear – we’ve received an outpouring of support from our fans sharing our message and contributing their own “fails” or “tips” on Twitter, Facebook and our Tumblr site: http://KeepItInYourPants.ca like the ones below:

@BroadwayBabyTO says “stop the epidemic” in her recent blog post about cellphone etiquette

@Tgreenc reminded us that “weddings are celebrations” so we should “keep it on vibration”

@CantonCathy shared this tip: during an exam students should #keepitinyourpants or better yet in a knapsack away from where you are writing

@Maddie273 even shared his original song about the dangers of texting and driving

To those we met that practiced good cellphone courtesy and did #KeepItInYourPants, there were surprises along the way – from free coffee to free smartphones.


We took to the streets to ask Canada to #KeepItInYourPants -> www.youtube.com/embed/h1_AkUqUtIM

While July is coming to a close, good cellphone etiquette must prevail. We hope you continue to share the message and remember to be courteous to others and #KeepItInYourPants.

For more epic tips and fails, check out our Tumblr page: http://keepitinyourpants.ca